# Bridge2Brand

> Done-for-you cold email outreach service for email and SMS marketing agencies serving ecommerce brands. Founded by Samuel Norris.

## What we do

The 90-Day Pipeline Pilot is a fully managed cold outreach service. We source the prospect list, write AI-personalised email sequences, manage every reply end-to-end, and book qualified sales meetings directly into the client's calendar.

You show up to the meeting. We do everything before it.

## Who we serve

Email and SMS marketing agencies serving ecommerce brands. Typical client is a 1–10 person agency, founder-led, fully booked with client work but with no consistent outreach system. Their ecom brand clients typically do $25,000+ per month in revenue.

We do not work with:
- Performance, PPC, or SEO agencies (wrong channel focus)
- B2B SaaS, legaltech, or proptech agencies (wrong vertical)
- Agencies already booking 10+ outbound calls a month (they don't need this)
- Agencies with no cash runway

## What clients get

- Precision list building — every prospect hand-matched to ICP
- AI-personalised sequences — each email written around that specific person, their company, their role, what they're working on
- 20 dedicated sending inboxes, domain-warmed and deliverability-protected
- End-to-end reply handling — objections answered, rapport built, meetings booked
- Weekly reporting — emails sent, open rate, reply rate, meetings booked, pipeline value

## Outcomes

- 5–10 qualified sales meetings per month, booked directly into the client's calendar
- £5–10k per month in revenue through closed deals (typical)
- Predictable pipeline by Month 3

## Guarantee

Complete the 90-day pilot. If we have not hit the agreed meeting target by Day 90, Month 4 is completely free. We keep going until we deliver. The risk is on us.

## Exclusivity

We accept one client per vertical. We never work with two competing agencies in the same niche. Vertical defined at ICP level — for example, "email agency for supplement brands" is a different slot from "email agency for apparel brands."

## Process

| Stage | What happens |
|-------|-------------|
| Week 1–2 | Foundations and warm-up. Lock ICP. Build target list. Set up 20 sending inboxes. Write sequences. First emails go out by end of Week 2. |
| Week 3–4 | Launch. First replies come in. Every conversation managed end-to-end. First qualified calls land. |
| Month 2 | Momentum. Double down on what works. Cut what doesn't. Meeting volume grows. |
| Month 3 | System. Repeatability. Pipeline becomes predictable. |
| Day 90 | Performance review. Strong results — move to ongoing retainer. Missed target — Month 4 free. |

## Founder

Samuel Norris. Background in influencer marketing for ecommerce brands. Founded Bridge2Brand after seeing email and SMS agencies neglect their own pipeline while running excellent campaigns for clients. Based in London, United Kingdom.

LinkedIn: https://www.linkedin.com/in/samuel-norris-980054226/

## Proof

Awesome Aminos — a DTC supplement brand. Bridge2Brand built their acquisition system from scratch through targeted influencer outreach. Result: total sell-out of stock in 90 days.

Founder testimonial: "Working with Sam from Bridge2Brand has been an absolute pleasure. He's incredibly responsive, professional and helped drive our campaigns forward. For any CPG founder looking to scale their brand with the support of an experienced external team, we'd definitely recommend working with Sam. He makes the entire process easier, faster and more effective." — Warren Geis, Founder & CEO, Awesome Aminos.

Note: the Aminos engagement was influencer-channel acquisition for an ecommerce brand. The Bridge2Brand cold email service uses the same systems-driven methodology (precision targeting, hands-on personalisation, end-to-end management) applied to email outreach for agencies serving ecommerce brands. Samuel's own 90-day cold email self-pilot is in production through July 2026 and will become the dedicated cold-email case study.

## Pricing

Pricing is revealed on the review call after the application is accepted. The 90-day pilot includes a one-time setup fee plus monthly retainer for three months, with the money-back guarantee built in. We only share specific pricing with agencies we are confident we can deliver results for.

## How to apply

Apply at https://bridge2brand.com/#apply or directly at https://calendly.com/sam-bridge2brand/initial-call

Application-only. Limited spots each month. We review every application personally and respond within 48 hours.

## Frequently asked questions

### Do you have cold email case studies?

The current case study is Awesome Aminos, a DTC supplement brand where Bridge2Brand built the acquisition system from scratch. The result was total sell-out of stock in 90 days. We are applying the same systems methodology to booking meetings for agencies. First clients receive pilot pricing and a results guarantee.

### What if I've tried cold email before and it didn't work?

Most cold email fails for one of three reasons: bad targeting, generic copy, or no follow-up system. We fix all three. Targeting is ICP-specific. Every email is AI-personalised. We manage every reply through to the booked call.

### How long until results?

First replies typically come in during Weeks 3–4. First meetings land by end of Month 1. By Month 3, the pipeline is predictable.

### What does the client need to do?

Approve the ICP, join the onboarding call, show up to the meetings we book. That is the entire client commitment — roughly two hours total across 90 days.

### What is the investment?

Pricing is discussed on the review call after the application is accepted. We only share specific pricing with agencies we are confident we can deliver results for.

## Contact

- Website: https://bridge2brand.com
- LinkedIn: https://www.linkedin.com/in/samuel-norris-980054226/
- Phone: +44 7361 427 537
- Apply: https://calendly.com/sam-bridge2brand/initial-call